YOU CREATE YOUR DREAMS, AND YOUR DREAMS CREATE YOU
Dreams don’t just happen to you, you actually happen to your dreams. You create everything in your dreams. Every person you encounter, every place you go, every event you experience is generated by your unconscious self. By understanding why you create your unique dream content, you invariably achieve a profound understanding of who you really are, what you really need, and what you really believe.
This is also true for your dreams in waking life. Your greatest ambitions and deepest aspirations don’t just happen to you – you have to actively create them. By using the unconscious understanding you create every night in your dreams, you can connect far more deeply and successfully with your lifetime ambitions and aspirations.
YOUR DREAMS ARE THE ULTIMATE SELF-PORTRAIT
You dream to remember who we really are and to understand the person we can become. You dream to reconnect with all the talents and ideas you possess but that you tend to neglect and ignore. You dream to play around with your potential futures and possibilities.
Your dreams collect and connect all the remembered fragments of what you have experienced and what you hope to experience, and weave all those memories and hopes into a meaningful story. By understanding the stories that you create in your dreams, you can start to comprehend your uniqueness and celebrate your talents in your waking life.
A DREAM IS JUST A DREAM UNTIL YOU PUT IT INTO ACTION
A dream confined to imagination remains powerless, existing only in the ethereal realm of possibility. Without tangible steps toward manifestation, it fades like morning mist, beautiful but insubstantial. Action transforms abstract aspiration into actual reality, breathing life into vision through deliberate effort and commitment to forward movement.
Dreams provide direction, but action creates destination. Every revolutionary invention, artistic masterpiece, and personal transformation began as mere thought before someone dared to build, create, or change. The gap between dreaming and achieving closes only through persistent action, inspiring vision into practice, turning whispered hopes into demonstrated reality through courage and consistent commitment.
ABOUT DREAM PSYCHOLOGY
When exploring dreams, it can be all too easy to become fixated on the dream and find yourself ignoring the dreamer who is creating all the dreams. To really understand the meanings and messages from the dreams, it is incredibly helpful to have an understanding of the dreamer and their potential behaviour patterns.
Psychology is the study of human behaviour and goes beyond the purely conscious and physical manifestations of what it means to be human. Although psychological studies can be complex explorations with many apparent contradictions, the basics of psychology are who you are, what you need and what you believe.
Ian’s Dream Books
The Top 100 Dreams
The Dreams We All Have And What They Really Mean
Ian’s internationally best-selling dream book, available in 15 languages around the world.
Learn more Buy on AmazonThe Complete A to Z Dictionary of Dreams
Be Your Own Dream Expert
Ian’s best-selling and definitive modern dream dictionary.
Learn more Buy on AmazonDecode Your Dreams
Everything needed to unlock the unconscious, understand how it shapes experience, and create positive life changes from those insights.
Learn more Buy on AmazonABOUT IAN WALLACE
Ian Wallace is a best-selling author and popular broadcaster on the subject of dreams and psychology. Ian is widely acclaimed in the media for his live dream analysis, performed with an expert empathy and immediacy that entertains, informs and educates. He regularly appears on television, on radio and in print, where is consistently recognised and applauded for his articulacy, his accuracy and his authority.
Ian is the originator of the Dream Connection Process, a uniquely powerful method that enables anyone to connect the imagery and symbolism that they create in their dreams to opportunities in waking life where they can use this insight to make a healthy difference.
More about IanCorporate, Media, Public Relations
Corporate
For over three decades, Ian Wallace has brought his pioneering dream psychology expertise to some of the world's most innovative organizations, including IKEA, Microsoft, and Lego. His corporate work transforms how businesses understand human motivation, creativity, and performance by unlocking the unconscious patterns that drive decision-making and innovation.
Media
With thousands of hours of live radio broadcasting and hundreds of hours of live television to his credit, Ian Wallace has established himself as the world's leading media expert on dreams and psychology. His work spans BBC, ITV, Channel 4, Channel 5, and numerous international broadcasters, where he consistently delivers the perfect blend of entertainment, education, and expert insight that keeps audiences engaged and informed.
Public Relations
Ian Wallace has pioneered a unique approach to public relations and brand campaigns by leveraging his dream psychology expertise to create deeply resonant, emotionally powerful marketing experiences. His work with global brands including Honda, Lego, and Microsoft Xbox demonstrates how understanding the unconscious mind can transform brand narratives into movements that capture public imagination and drive meaningful engagement.